Both offer a free plan for photographers. PhotoCRM adds galleries and delivery, video hosting, and white-label.
Bloom is a photography CRM that, like PhotoCRM, offers a free plan — covering invoicing, contracts, scheduling, and basic client management. It’s a good fit for photographers who want the essentials at no cost.
PhotoCRM offers the same free starting point and rounds out the platform: a branded client portal with galleries and photo/video delivery, video hosting and streaming, business analytics, and an optional white-label add-on.
Bloom and PhotoCRM both have a free starting plan — the difference is breadth: PhotoCRM bundles galleries, video, and white-label in one platform.
| Feature | PhotoCRM | Bloom |
|---|---|---|
| Ongoing free plan | ||
| Built specifically for photographers | ||
| Client & project management | ||
| Invoicing & online payments | ||
| Contracts & e-signatures | ||
| Client galleries & photo delivery | ||
| Website or public profile | PhotoFinder directory profile | |
| Video hosting & streaming | ||
| Native iOS app | ||
| White-label + custom portal domain | $35/mo add-on | |
| Payments coverage | 135+ countries (Stripe) | Stripe, Square |
| Starting price | $0/mo (free plan) | Free plan + paid from ~$15/mo |
Competitor features and pricing change often; figures are indicative as of June 2026; check Bloom's site for current details.
Shoots, galleries, photo delivery, and contracts are first-class — not bolted onto a generic service-business tool. Your workflow fits without workarounds.
Run real client work on the free plan — clients, projects, invoicing, contracts, and a branded portal. Upgrade only when you need more storage, seats, or white-label.
Deliver photos and video through a branded client portal with downloads and approvals — no separate gallery subscription to stitch in.
Stripe-powered invoices, deposits, and balances with Apple Pay and card, right inside the client portal. Split a job into a deposit and a balance in a click.
Add white-label for $35/mo to put your logo, colors, email sender, and a custom portal domain on everything — with no “Powered by” credits.
A native iOS app for managing clients, projects, invoices, and payments on shoot day — not just a mobile web page.
Bloom is a reasonable pick if you only need core invoicing, contracts, and scheduling on a free plan and don’t need galleries or video in the same tool. If you want delivery, galleries, and video hosting bundled with your free CRM, PhotoCRM offers more under one roof.
Yes. Both offer an ongoing free plan for photographers. PhotoCRM’s free plan additionally includes a branded client portal with galleries and photo/video delivery.
PhotoCRM bundles client galleries and delivery, video hosting/streaming, and an optional white-label add-on with a custom portal domain.
PhotoCRM, because galleries and photo/video delivery are built into the branded client portal rather than requiring a separate gallery service.
Move your clients, projects, and invoicing into one place. Start on the free plan, and upgrade only when your studio needs more.
Start freeSee all comparisons on the HoneyBook alternatives page or the pricing page.